The Mod(o) Squad – Eyewear at Unbeatable Prices

Modo is a New York based company that designs, manufactures, and distributes luxury eyewear. They host a semi-annual sample sale that offers huge discounts on sunglasses and optical frames. 

When I first received this year’s sales flyer I’ll admit I was a little concerned. It mentioned discounts of only 70% and I began to wonder whether the good days of $10-$20 glasses were to become a distant memory. I arrived at the Modo showroom in SoHo this afternoon and was greeted by a most welcome sight – a price list with everything marked $20! Neatly organized on tables were both sunglasses and optical frames from Jason Wu, Derek Lam, Eco, and Modo. Eyeglasses dominated the sale although there was a very good selection of sunnies. There were mirrors on every table and helpful sales staff were happy to assist you with questions and advice. They also handed out small cardboard boxes to store your selections while you continued to browse.









There was a multitude of styles and colors to choose from. From environmentally friendly recycled plastics to titanium and acetate frames handcrafted in Japan. The staff were periodically tidying up and restocking some styles. I was told they had more boxes of eyewear that will be put out for the morning crowd on Wednesday. Although the styles would be similar to what was already on hand. 

I highly recommend checking out this sale. The prices are absolutely unbeatable and these are high quality frames that retail at upwards of $360 a pair. The sale is CASH ONLY so don’t forget to hit an ATM.
594 Broadway
Suite 801
Wednesday, June 10 – Thursday, June 11 
11:00am – 7:00pm

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